DIVE BLOG

Insights from the world of private equity, strategic consulting, and business intelligence.

Popular Digital Marketing Demand Gen Services

Whether it’s breaking through the noise to capture the attention of potential customers, carving out a distinct brand identity post-merger, generating high-quality leads in niche markets or scaling eCommerce operations, digital marketing demand generation offers many challenges. These are exacerbated by the new platforms and technologies that seemingly multiply every month. To overcome these barriers, […]

How To Grow Your Consumer Products Company

Consumer products companies need innovative strategies to drive growth, expand their market presence and stay ahead of the competition. They might do this by breaking into new markets with a compelling go-to-market strategy, expanding product lines to captivate new segments or launching private labels in the competitive beauty and haircare space. But each step toward […]

Close More Manufacturing Sales with Industry-Specific Resources

The transition from generating leads, particularly through digital marketing, to closing sales is challenging in any industry. They’re compounded for manufacturing businesses, though, by the complexity of products and the necessity of a nuanced understanding of customer needs. The journey from lead to conversion is not just about selling a product; it’s about effectively communicating […]

Growth Strategies for Healthcare Services Businesses

Healthcare services organizations face a wide array of regulatory complexities. From laws that vary by location to patient privacy to fierce competition, the challenges are endless. For many, a growth strategy may not even seem like an option – they’re just trying to survive. With the right resources and a practical plan, though, these hurdles […]

Board Members To Take Software Companies To Next Level

The technology-software industry is rife with unique challenges. Whether dealing with government software contracts or the ever-shifting nuances of e-commerce, it’s a fiercely competitive sector that demands industry-specific knowledge, strategic foresight and adaptability. Experienced board members can provide invaluable insights for companies looking to grow and innovate. Connecting with the right ones, however, can be […]

Digital Marketing Pain Points, Solutions: Healthcare Services Companies

The deeply personal nature of healthcare services, coupled with the growing demand for aesthetic treatments, presents unique challenges that demand a nuanced approach to marketing. Traditional, one-size-fits-all strategies fall short when it comes to addressing patient concerns and ensuring privacy. Today, successful healthcare marketing strategies must be as personalized and considerate as the services they […]

Equipping Your Sales Team with ICPs, TAMs Using RevOps

Companies often rely on limited, internal data to define their ideal customer profile (ICP) and total addressable market (TAM). This creates an echo chamber in which businesses miss opportunities to target their most valuable clients. To combat this challenge, revenue operations specialists come alongside these companies. They deploy a meticulous process, which equips sales teams […]

How To Select an ERP System for Software Companies

Selecting and implementing the right Enterprise Resource Planning (ERP) system is a crucial decision for technology software companies. The journey from legacy systems to more dynamic solutions offers a glimpse into the ambition of tech companies to harness technology for operational excellence. Choosing between Sage and NetSuite, Microsoft Dynamics 365 and Acumatica or Quickbooks and […]

How RevOps Accelerates Time to Value for Investments

Revenue operations unify the go-to-market strategies across sales, marketing, customer success and finance, streamlining processes from lead generation to revenue realization. Whether private equity firms are deploying revenue operations during the due diligence process, or private and public companies want to be more efficient, this process can accelerate the time to value for investments. “We […]

Revenue Operations in Due Diligence: How it Creates More Value

Revenue operations is a valuable strategy businesses use to align sales, marketing, customer success and finance operations to drive growth. RevOps is not just a buzzword; it represents a holistic approach to removing silos between departments, ensuring that each function is working toward the same goals. By integrating processes, people and technology across the organization, […]

Private Equity Forecast: BluWave Predictions Tracker

As part of BluWave’s quarterly Private Equity Insights Report, BluWave CEO Sean Mooney shares predictions on the PE industry and economy at large. These forecasts are based on BluWave’s proprietary data, publicly available economic data and Mooney’s instincts from nearly 20 years working in private equity. To hold himself accountable, here’s a look back at […]

IT Due Diligence for Manufacturing Companies

The manufacturing sector, with its complex supply chains and reliance on precision, stands on the brink of a technological renaissance. As companies look to acquire or merge with manufacturing entities, IT due diligence emerges as a pivotal element, one that can reveal the technological prowess or deficiencies of a target company. This meticulous examination goes […]

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